Scandinavian Seaside

Carrying the nautical trend into SS17, our uplifting Scandinavian Seaside collection is a breath of fresh air. Awash with daytime dresses, lightweight jackets and carefree separates to mix and match with your existing style, we’ve been inspired by the simpler, Nordic approach to style. Scandinavian Seaside combines the classic and the quirky, with a selection of stand-out patterns printed on easy cotton and stretch fabrics.

Perfect for the warmer months, this exclusive range is also great for layering during those pesky in-between periods. To get you started, we’ve selected some of our favorite pieces so you can see what all the fuss is about.

Firstly in airy cotton fabric and a pastel popping stripes, this fit-and-flare day dress is our first port of call. Sitting effortlessly above the knee, this short sleeve design boasts a waist-defining belt to match the stripes. Lose the layers and therefore team with a summer hat on balmy afternoons.

Next up is this breathable cotton skater skirt which showcases the quirkier side of the assortment. Employing relaxed side pockets and a flattering fitted waist, look closer and admire the charming Scandinavian cityscape captured in the print. As a result, style with a cotton tee.

Alternatively this soft cotton-blend jumper is subtly nautical and a staple in your wardrobe. Available in traditional navy and bright red, it’s the cute sailor bow about the neck that steals the show. We’re wearing ours with the Scandi Scene Skirt shown above but in all honesty, it looks great with everything!

A little eccentric but still playing it cool, this contemporary jumpsuit comes in a tangled print of lobsters and naval paraphernalia. From its tapered leg to its easy stretch fabric, the scoop v-neckline also adds an elegant touch. Partner with strappy sandals and pared-down accessories for happy-go-lucky weekends.

Last but by no means least; this smart trench coat provides coverage from the elements without weighing you down. In an elegant wrap style, it fastens with a waist tie and shows some maritime appreciation with its anchor print lining. When there’s a chill in the air team this cover-up with any of the pieces from our Scandinavian Seaside collection.

Let us know your favourites, which items you’d love to wear and how you’d style them. We’d love to know.