A new season begins…
This season Yumi stays true to its English Heritage roots with a contemporary collection that has that added quirky edge the Yumi customers have come to know and love. SS14 sees a mixture of fabrics cleverly worked together with flattering silhouettes with racer front and cut-out detailing, creating an uber feminine collection.
Keeping to the Yumi tradition, you’ll find preppy and traveller inspired prints splashed over fit and flare prom dresses. Lightweight festival macs are offered in colour popping shades. Knitwear updates include a feast of quirky chunky and light cotton textured blends which can be layered up with summer slub-tweed jackets. This exciting collection from Yumi is packed full of perfect summer day-to-night wardrobe staples.
Preppy Pixel is is a super quirky trend with strong primary colours off-set with a mix of pastel colours. This trend is all about the unexpected mixing of conversationals, slogan statements and jersey separates complimented with chambray pieces.
Upcycled Traveller is inspired by collections of antique maps and travellers curiosa. The colours are soft sandy neutrals off-set with light blues and corals. A feminine feel with a touch of grunge styling influence.
Quixotic is full of rich bold colours inspired by south American cultural references and patterns. It’s all about bold statement pieces including camouflage floral and dip dye dresses.
Midnight Jungle carries the Quixotic theme into the night with party head-turner pieces and perfect summer day to night wardrobe staples.

