Journal

  • Journal,  Trends

    Izzy Stocks Blogs On The Tropicana Trend

    “The Spring/Summer 2013 prints are inspired by the Garden of Eden, Noah’s Ark, vibrant underwater corals, passion and seduction,” Daniella Helayel says of London label Issa. Nothing says summer more than a vivid print, as Issa displayed with their array of exotic plant, elephant and birds of paradise patterns. Helayel wasn’t alone in her nature-infused vision; Isabel Marant embraced the Hawaiian dress code in her summer collection, with foliage adorning rompers, Capri pants and sundresses. Her vibrant-orange tinted leaf-prints worked hand in hand with fifties shapes to reflect, in the Parisian designer’s own words, “a bit of Jane Birkin and Brigitte Bardot in St. Tropez”. Though Marant is the genius…

  • Journal

    Get the Look: Yumi House Print Top

    Think our House Print Top is a one trick pony? Think Again – it’s actually a really versatile piece for summer, as demonstrated by the ladies of Yumi HQ who took up our style challenge to wear it their way. Every season we bring out fresh new prints so here is our unique Yumi designed colourful house print top for spring / summer. The top features a cute waist bow detailing on front and buttons on the back. What’s more the print also comes in a dress if that’s more your style! We challenged the ladies of Yumi to style the top their way, here are the results… Assistant Buyer,…

  • Journal,  Trends

    Trend Alert: Gatsby Glamour

    The most anticipated film release of the year, The Great Gatsby is upon us and here at Yumi we couldn’t be more excited to dress up like Daisy (played in the latest adaptation by Carey Mulligan) in the latest flapper fashion! The Jazz Age has been an influence on the catwalks since summer 2012 and first fully materialized on Ralph Lauren’s runway, with the collection catering for both day in mannish pin-stripe suits and cloche hats, to evening, with the most glamorous of embellished gowns in silver, gold and soft pastel shades. Emporio Armani, Gucci, Alberta Ferretti and Etro quickly followed suit with drop waist sequined skirts and beading and…

  • Journal

    Tea Break Tuesday: Best Dressed at the Met

    The theme for this years annual Met Ball was Punk: Chaos to Couture, to match the latest exhibit organized by Andrew Bolton. The celeb packed event did not disappoint as stars embraced the theme with plenty of studs and spikes on dresses and leather jackets, plus some punk’d up Mohawks and dye jobs. Others went to town with dramatic eye make-up and heavy on the bling. Here at Yumi HQ we’ve selected our ten best looks from the night including Yumi favourite Sarah, Jessica Parker for her fearless fashion choices and the models who punked it up; Cara Delevingne and Coco Rocha. For more on the exhibition visit The Costume…

  • Journal,  The How-To Guide

    Keira Mademoiselle

    Keira Knightley (Pride & Prejudice, Anna Karenina) wears the shoes of Coco Chanel in a Karl Lagerfeld short film called Once Upon a Time. Knightley has been the face of Coco Mademoiselle since 2006 and she is not the first actress to impersonate one of the most iconic and controversial figures of the 20th century. Known to play incredibly strong characters and for her daring and impeccable sense of fashion, Keira seems to be the best choice for the part. Out of the many innovations that Coco Chanel had brought to the female fashion world, aside for the famous little black dress, women wearing trousers is perhaps the most memorable and…

  • Journal,  Trends

    Trend Alert: Orient Express

    All aboard the Orient Express with Uttam Boutique! Our Asian-inspired range of wrap dress with origami-like folds, blossom and bird prints and kimono shapes are a perfect way to channel the trend for all things Oriental at the moment. One of the key trends of the season, the Oriental look first cropped up on the Spring / Summer 2013 catwalks, where traditional Eastern prints were given a Western spin by fashion houses Prada, Etro, Emilio Pucci and Kenzo, alongside the likes of Huishan Zhang, Roland Mouret, Lanvin and John Galliano. Vivid heron, lotus flower, cherry blossom and hibiscus motifs in prints which hailed from the East were splashed across opulent…

  • Journal

    Sneak Peek at Yumi’s Injection Collection

    Yumi’s Spring / Summer Injection Collection launches on-line and in stores shortly and because we are so excited about it here at Yumi HQ we decided to give you a sneak peek here first! The collection is designed to be a mid-season wardrobe boost with pieces directly influenced by the catwalks, but always in the Yumi signature shapes, ensuring you get the summer’s biggest trends nailed down! We asked the Head of Design here at Yumi HQ, Kat Moore, to tell us more. Q. What’s the most inspiration behind the injection collection?                                                                                     A. The design team were inspired by all the wallpaper floral’s we…

  • Journal,  The How-To Guide

    How To Wear Pink

    Our design intern Clara flies the flag for pink this spring / summer. How to wear pink without looking too girly or childish is always a subject that divides opinions. To settle the argument we set our design intern, Clara a challenge to style spring’s hottest shade. Using pieces from the Uttam Boutique and Yumi collections she talks us through her perfect spring / summer outfits below. The Smart-Casual Look Perfect Casual look for Ideal for working days or a smart-casual occasion, match with a cute cropped Blazer and your favorite skinny jeans. We think Yumi’s Classic Blazer in Stone complements the Uttam boutiques embellished top giving smart but cute…

  • Journal

    Crazy for a Daisy

    Daisy lace and crochet were key trends on the spring / summer 2013 catwalks for a number of designer’s. First imagined by rising talent Simone Rocha (above) in bright neon’s and fresh white, daisy lace soon became a hot topic of conversation, appearing in her father, John Rocha’s show as well. But whilst John Rocha chose a dreamy and romantic palette of nude, plus black and white with layers of tulle, Simone toughened up daisy lace with her signature brogue shoes and mannish, over-sized tailoring in jackets, tank tops, short dresses and tube skirts. Jasper Conran also picked up on daisy’s as a theme, showing printed and crochet versions alongside…