Fashion & Style
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Summer style essentials under £40
The sun’s out and summer’s on its way, finally! At Yumi HQ, we’re celebrating by giving you 15% off with a special code on all our favourite summery bits from the SS15 collection. We know, we’re too kind. There’s nothing like a bargain or two to get your summer wardrobe started so check out a few pieces that you can bag for under £40 on site now. You’ll thank us when it gets a little warmer. We’re sold already. The Dress In a pretty lace design, this little number is a Lilah Parsons favourite. Pare it down for day with sandals or dress it up with heeled sandals and a structured jacket.…
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London Fashion Week Street Style
As we stand and applaud the last 4 days of London Fashion Week, celebrating its sleek and undoubtedly gorgeous shows. It’s nearly time to say goodbye London and Hello Milan .. or shall we say Ciao Milan! But before we say our farewells, us here at Yumi HQ would like to stop and appreciate the street style caught on our Yumi HQ camera over the last couple of days. From dark red lips, to quirky accessories, the looks were totally unique and on point. Want to share your LFW outfit with us? Tweet us @official_yumi LONDON FASHION WEEK AW15: A BEGINNER’S GUIDE EDITOR’S PICKS: BEST DOUBLE DUTY JACKETS AND COATS…
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London Fashion Week: A Beginner’s Guide
London Fashion Week has officially kicked off and we’re super excited. OK, so we don’t all get access all areas passes for LFW but you can still enjoy the festivities while checking out all the street style. Just head down to the tents. Here’s Yumi HQ‘s beginner’s guide: 1. Looking to get snapped? Make sure to rock up in your stand out accessories and bright colours (and maybe a little Yumi? Only a suggestion…) to attract the street style photographers dotted around entrances and lurking around corners. 2. Take a tote bag to pick up potential freebies. Companies like to stand around the main areas to give away special fashion…
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LFW SHOWS AND LOOKS
With London Fashion Week now over, we take a look at our fave shows and looks. Burberry Prorsum: The essence of Spring and Summer shining through in a mix of colours, shapes and slogan prints. Tom Ford: Sixties shapes, sheer fabrics and sequin detailing. Peter Pilotto: A mix of textures, prints and bold bright colours. Christopher Kane: A truly feminine feel with the key use of silks and sheer fabrics. Mary Katrantzou: Fun and feminine shapes in embellished and textured designs. Matthew Williamson: Seventies inspired looks in a mix of shades, prints and shapes. Temperley London: Boxy shapes with feminine twists and lightweight layering. Marchesa: A mixed collection with hints…
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Top Ten LFW AW14 Shows
Burberry Prorsum Christopher Kane House Of Holland Mary Katrantzou Matthew Williamson Peter Pilotto Simone Rocha Temperley London Tom Ford Vivienne Westwood Red Label
