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Autumn / Winter 2013 Press Day Sneak Peek
Last week Yumi held its Autumn/Winter 2013 press day, officially unveiling the new collection. It also revealed the newest face along with the new face of the brand for the season; up-and-coming singer Nina Nesbitt. The press day, which took place at Yumi’s central London showroom, had an Alice in Wonderland. Inspired by some of the prints in the collection, a huge Flamingo graphic attracted attention from the street and an upside down table stuck to the ceiling, tea cups stuck to the walls and a deer wearing a top hat created drama inside. Guests we’re treated to refreshments with ‘drink me’ labels and tarot card readings from the talented Lady Lilac. The collection stays true to its English…
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Yumi SS13 Press Day
Yesterday we held our Spring/Summer 2013 Press Day, where we showcased our brand new upcoming season to the fashion press and bloggers. We had a fabulous day filled with Krispy Kreme donuts, iced tea and massages from our 1950’s-esque House Husband – pictured below! As you can see, our new collection has a distinctly 1950’s vibe, full of fresh and bright colours and of course, we have a generous helping of our signature quirky prints! And speaking of prints, here’s a little sneaky peek for you of the new season favourites…..
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Yumi Press Day Autumn/Winter 2012
Last week our central London showroom played host to our press day, which showcased our new Autumn/Winter 2012 collection. And what a day it was! Not only did we have a pic and mix stand with all our favourite yummy treats (and yes, we did feel sick from stuffing our faces throughout the day!) but the very talented Illustrated Nail was working her nail art magic on magazine editors, fashion bloggers and buyers, while they perused our upcoming collection. It was a great day all round!