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    These 9 Outfits Will Help You Wave Goodbye To The Seasonal Blues

    Winterphobes, you can unravel from your duvet now – it’s time to defrost for spring. After a long three months of drizzle, March marks a change in our calendars. The weather seems – for the most part – warmer, plus it’s merely weeks until the clocks go back. And although we can’t head out without pulling on a scarf, the promise of spring is far closer than it’s been before. But this doesn’t just mean good things for your health, outlook or heating bill, the glass is also (more than) half full for our wardrobe. We can finally start searching for the perfect spring wardrobe – perhaps even a few…

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    Introducing…Mela London!

    Well, the news is out. Mela London has finally dropped and it’s safe to say we’re ecstatic. It’s a collaboration that’s close to our hearts because, if you didn’t know already, Mela is our sister brand. So we thought the best way introduction was with a family gathering – only joking – we’re going to show you the official launch (eek!) While some of you may be familiar with Mela and its iconic cuts and frill details, this drop is the best one yet – yes, we’re slightly biased. As the ultimate work-to-weekend brand, the Mela designers have sought to create a collection with modern dresses, jumpsuits and tops. And…

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    6 Of The Most Stylish Wedding Guest Dresses

    It’s February and it’s not long ‘til you’ll be reading those dreaded words: save the date *insert scream of horror*. Yes, wedding season is just beyond the horizon, which means that by our calculations, you should’ve bought your outfit a month ago. No pressure. But before you start ripping your hair out or considering getting one polaroid pic then making a dash for it, take a deep breath and read what we’ve got to offer. We know – as bridesmaid dress designers – that this can be a (very) stressful process. So, to make the lead up a little calmer, we’ve collated some seriously stylish (and cool) wedding guest dresses…

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    Easy Denim Looks…That Don’t Involve Jeans

    Ever since records began (and maybe even before that), there’s been no greater love story than between a woman and her pair of jeans – no, not even Romeo and Juliet. And it’s no secret that it’s a staple of every wardrobe: it’s easy, it’s comfortable and above all, there’s so much you can do with them. But while we’ve very appreciative of the hard work they do, it’s time for a switch up…for the better. After all, we’ve been holding onto our jeans for nearly 150 years – yes, really, that long – so it’s time we give someone else a turn. Denim is more than just jeans and…

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    4 Key Trends From Our Paris Collection

    It’s been a few weeks since we launched our sort-of-spring collection. And after a long-awaited stretch, we’re ready to share with you the second part of our Parisian adventure… Taking inspiration from the beloved French capital and its frenetic buzz, our designers fell head-over-heels for the city almost instantly. Combining both its magical ambiance (go us – speaking French) and mid-winter feel, they were able to form an eclectic collection that’s both modern and weather-wise – you know, something that’ll uplift the winter slump. More so, each piece is unique and significant to this French love story. But, for the purpose of conciseness, we’ve narrowed down the four key trends…

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    5 Fierce Animal Prints To Brighten Your Wardrobe

    It’s over two months until the clocks spring forward, which means that we’re in the midst of – what feels like – eternal darkness. It happens every year and it never gets easier to adjust. And to make matters worse, it’s January; infamously worst month of the year for mood, money and making your way outside. But it doesn’t have to be all doom and gloom when it comes to what you wear. While January has very little to offer where most things are concerned, there’s plenty of opportunity to freshen your wardrobe and bag some key pieces you can wear through every season. But ‘what key pieces?’ we hear…

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    5 Knits That Will Fit Under Your Coat

    Finding the perfect coat for winter is a master stroke, but looking for a knit to fit underneath? Forget about it. And while facing two challenges in one season might seem a little daunting, the stylists here at Yumi are on-hand to make the process easier. So, whether you’re looking for a snug addition to your daywear or a party-perfect lurex number, find the fantastic five piece you’ll need for the next few months. We promise they’re all under-the-coat proof… Buy Now, Wear Forever Aside from fitting under a coat, another thing that a knit must be is versatile, so choosing one that’ll be around next year is high on…

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    Winter Extras You Need To Know About

    Winter is coming. Yes, that’s right – the clocks have gone back and the dark evenings are even chillier than we remember. But  despite the 5 o’clock blackout majorly affecting our mood, we’re rising above the angst, putting on a brave face and looking forward to the good things to come. We’re talking, of course, about the multi-seasonal accessories that help make the winter transition a little easier. From fluffy scarves to gloves that’ll take you from Bonfire Night to New Year’s Eve, take a look at what’s instore for your collection. And hurry, they tend to not hang around for long… Puppy Love Look totally paw-some when decorating your…

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    Top Picks: Coats Edition

    It’s officially autumn. And if you’re starting to feel the effect of the dropping temperatures (and craving something new for your wardrobe), you’re not alone. But, like with the start of every season, essentials must come first, and an investment coat is a great way to get the ball rolling. And since it’s a daunting elimination process to find the perfect coat – it must tick all the boxes: versatile, super-snug and on-trend – we’ve narrowed down some of favourite styles that will be sure to make a statement. Here’s our round-up of the hottest coats for the coolest climates… Brave The Bright In a classic shape that’s loved every…

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    3 Ways To Perfect Your Transitional Wardrobe

    Are your sleeves getting longer with the days? That can only mean one thing…Autumn is here. And with it comes a whole new set of wardrobe worries – do I take a jacket? Can I still wear sunglasses? In fact, it can be a down-right challenge balancing your in-between-season dressing, but you can bet we’re ready for it! We’ve compiled an easy three-feature guide on how to master the art of transitional style. P.S. We’re vetoing vest tops from now. Don’t Forget Denim The most underrated part of your closet: denim is – without question – the best thing to wear this season. It’s easy to throw-on, perfect for dressing…