Lifestyle

  • Fashion & Style,  Get The Look,  Journal,  Lifestyle

    6 Ways To Style A Shirt Dress

    It’s hard to believe we’re in February and the temperamental weather is persisting. With Valentine’s Day over for another year and March drawing ever closer, it’s time to recycle the empty chocolate boxes, deflate the heart shaped balloons and start to look forward to brighter beginnings. Fortunately, for the fashion conscious among us, it’s not all doom and gloom when it comes to transitional style. In-between-season pieces are still a wardrobe essential and, although we’re not quite at the point where you don’t need to wear a jacket, we’re edging a little closer. Here at Yumi HQ, we’re big supporters of creating sustainable pieces that can be re-worn and treasured.…

  • Journal,  Lifestyle,  Travel

    San Sebastián: Our New Season Inspiration

    ‘No borders. No barriers. Just people’. Here at Yumi, we’re strong advocates for culture clash fashion for the global native. This means we take delight in projecting our passion for travel, creativity and eclectic style into our work; it’s our way of putting our stamp on the world. We’re constantly researching new heritages and exciting motifs from around the globe that aid us in crafting exclusive designs. What’s more, we’re proud to share them with you. With all this considered, it comes naturally to reveal to you one of our key inspirations for the season. Located on the coast of the Bay of Biscay and twelve miles from the French border…

  • Journal,  Lifestyle

    How To Beat The January Blues

    We get it. Christmas is over and the New Year celebrations are now just an embarrassing memory, and you’re struggling to make it through January after all the food and wine consumed in December still lurking around in the form of tight jeans and tired eyes. January is tough. Here at Yumi, we’ve decided to take a new approach when it comes to the first month by making it count. Make yourself a priority Last month we gave you 5 steps to better self-care, so this month it’s time to really take that onboard and make yourself a priority. A lot of people can feel overwhelmed over the festive period…

  • Journal,  Lifestyle

    5 Steps To Self-Care

    The end of a year often calls for New Year’s Resolutions; a time to reflect on the last 12 months while embracing the fresh start of the 1st January. Here at Yumi, while we love the idea behind resolutions, we think it’s also important to see a new year as a chance to take better care of ourselves. See 2019 as an opportunity to improve on self-care, check out our top 5 tips: No Pressure While it’s great to have goals and be ambitious, remember that sometimes things take time or don’t go as planned. Take the pressure off and give yourself time, there’s no need to rush and often,…

  • Journal,  Lifestyle

    How to Start a Winter Capsule Wardrobe

    We all know how easy it can be to buy into fast fashion, but the reality is, the more you invest in key pieces to get you through the season, the less likely you are to spend ages getting ready in the morning! Having a capsule wardrobe means everything is already organised and your pieces can all easily be styled together; say goodbye to not knowing what to wear and hello to versatile fashion! To get your capsule wardrobe all set up for the coming winter months, we’ve put together a step-by-step process to piecing together a capsule wardrobe and the items we think you won’t be able to live…

  • Fashion & Style,  Journal,  Lifestyle

    Christmas Gift Guide

    As we head into the festive season, it’s time to start shopping for those Christmas gifts! To help you pick that perfect item for the special ladies in your life, we’ve put together a Christmas gift guide of our favourite pieces – they’re so cute, you may want to add them to your own wish list! From cosy accessories to winter essentials, there’s something for everyone this holiday season. For Mum It’s jumper season, which means a soft knit is the ideal gift for mum this Christmas. Our Pearl and Ruffle Embellished Jumper brings together sophistication and warmth, making it ideal for Boxing Day festivities and to take her through…

  • Fashion & Style,  Journal,  Lifestyle

    Meet The Team- Our Online Production Coordinator

    What’s your favourite thing about working at Yumi? I’ve worked for Yumi in one way or another for three years now. I originally worked in the Braintree store for 2 years and absolutely loved it! I loved the clothes, the customers and all my lovely staff. I was really sad when my time in store ended, so as soon as I saw a career opportunity had opened in the London head office, I just knew I had to apply. I still love the clothing just as much as I did before and love seeing all the designs and samples before anyone else. I’ve met loads of amazing people in my…

  • Journal,  Lifestyle

    Yumi x The University of Westminster

    This season we’re heading back to university… The University of Westminster that is. No, we’re not going to find ourselves or take up a Law degree, we’ll save that for our weekend binge of Suits. Instead we invited the Digital Fashion Marketing students at The University of Westminster to put their degree into practice. Forming mini agencies, the second year students worked over several weeks to come up with ideas for a social media campaign. We kicked off this project with our Marketing Manager giving a guest lecture at the university’s Harrow Campus. Armed with a better understanding of our quirky ways, love for florals and online presence, the students started…

  • Journal,  Lifestyle

    Eggcellent Activities To Do This Easter Weekend

    So you’ve bought all the trimmings for dinner, you’ve purchased every Easter egg on the shelves (except that coveted avocado one!) and you’ve set your work email to out of office… Yep that’s right folks, it’s officially the Easter weekend. While you may be tempted to spend the entire time at home eating your body weight in festive themed treats- it does sound very tempting! Here are a few alternatives for you to check out, in case you fancy stepping outside and enjoying the nice weather (fingers crossed) … Bottomless Brunch It’s a classic for a reason. Brunch and Easter go together just like cheese on toast, Ross and Rachel and us and Chris Hemsworth.…

  • Journal,  Lifestyle

    Moments With Mum

    Mums, where would we be without them! They’re the first person to cheer us up…and the first person to share our most embarrassing story with everyone, thanks mum! So with Mother’s Day just around the corner, we thought now would the perfect time to celebrate the leading ladies in our lives. We asked the staff here at Yumi HQ to share their fondest memory with their mum, and here’s what they had to say… My mum and I spent many months together just the two of us as a kid when my dad was away with the army, sometimes 6-8 months at a time. A fond memory is watching my…