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Style It Like The Queen
Throughout her lengthy reign, the Queen has provided us with countless outfits, endless pearl necklaces and a vast range of bright colours! From her matching coat and hat combination to her pristine white gloves, her sense of style has a special place in our hearts. And with her 93rd birthday fast approaching – her first birthday of the year might we add – we thought we’d honour her by presenting our favourite royal looks. Unfortunately, unlike the Queen, we can’t offer you two birthdays or a palace, but we can give you the chance to dress like her. Since Liz throws a garden party every year, we’ve dedicated our looks…
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6 Ways To Dress For Cadaqués
A few weeks ago, we told you about our new inspiration for the season: Cadaqués. This beautiful Spanish seaside town captured our hearts and inspired our prints. Now, we’d like to show you how to style the pieces together for your next holiday, especially if you’re heading to the Catalonian coast! Plus, with Easter weekend not far away (and many bank holidays to follow), it’s time to start planning your free time. Whether you’re jetting off on an exotic getaway or day-tripping to a local attraction, there’s plenty to organize. But, none more important than what you’re going to wear. And what better way to start holiday season than with…
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Why Kimonos Are A Yumi Favourite
Over the years, kimonos have become an important part of many wardrobes. Their dramatic wide sleeves and relaxed fit make them an open-front friend for life, and perfect for rocking all year round. We feature them every season because of their easy shape. Plus, when combined with our exclusively designed prints, it’s a recipe for total style! But, it’s not simply because of their cut that makes them a Yumi favourite… Just like kimonos, we have a connection to Japan – did you know that Yumi translates as beautiful? With Far East origins, kimonos are a cultural feature of all types of occasion in Japan. However, it’s often considered that…
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Festival Fashion Guide 2019
It’s time to whip out your wellies and dust off your floral headband, festival season has returned! Yes, a summer of bright florals, summer dresses and over accessorizing awaits. Who’s excited? We definitely are. And even though you’ve bought your ticket for the tunes, there’s also the unmissable opportunity to show off your style. It’s widely known that festivals are no longer just for the music, but this isn’t necessarily a bad thing… With great fashion opportunity comes great worry! It’s not uncommon to feel the pressure of looking good at a festival. But, stop your fretting – all you need is a little Yumi TLC to ensure your outfit…
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6 Ways To Wear A Denim Jumpsuit
The clocks have gone forward, the weather is taking a turn for the better, so it’s safe to say that spring has most definitely sprung. And the start of British summertime means it’s time to fold away your chunky jumpers, hang up your trusty coat (for now), and start looking for nifty styles that will carry you through the season. But, where do you start? There’s no better way to begin a season than with an item you can wear in many ways. Long gone are the days of hoarding clothes you’ve never – and probably won’t ever – wear. It’s time to start a spring clean and stock up…
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Mum & Me: 5 Wedding Guest Outfits
Finally, wedding season is here! Spring, they say, is the most wonderful time of year to tie the knot. The sun is (usually) shining, the flowers become brighter and it’s the beginning of outdoor ceremonies – perhaps this is why the Royals favour it so much! And although it’s a beautiful occasion to be a part of, planning an outfit can be a down-right nuisance. Enter Yumi HQ… In a bid to avoid wardrobe worries, we’ve teamed together a few of our favourite looks from our wedding collection. So, no matter what the theme, colour scheme or location, we’re certain there’s an outfit to suit all events. Not only does…
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Mum & Me: Grown Up
Here at Yumi, we believe that nothing compares to a mother-daughter relationship. After all, a girl’s first friend is her mum. To celebrate this bond, and with Mother’s Day around the corner (it’s the 31st of March, by the way), we’re making sure you’re both dressed to the nines without looking ‘mumsy’. As some of you may know, we have our Mum & Me collection for mums and their mini-mes. But, what if your mini-me isn’t so mini? We’re switching things up this year and have created similar looks, if not the same, that both you and your grown-up baby can wear to different occasions. Remember, age is just a…
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7 Suitcase Essentials: What To Pack For San Sebastián
Remember our piece on San Sebastián? Well this week, we’d like to show you how to wear our exclusive collection on your next holiday, especially if you’re visiting the scenic Basque Country. With the British weather warming up (slightly) and the middle of March in sight, you’d be forgiven of dreaming of long sunny evenings, sea breezes and exotic foods. Yes, we too have our hearts set on a holiday – who doesn’t? Luckily for you and your suitcase, our talented stylists have done your packing for you…well, almost. We’ve created a video of our favourite looks from the new collection and how to wear them. And of course, the…
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6 Ways To Style A Shirt Dress
It’s hard to believe we’re in February and the temperamental weather is persisting. With Valentine’s Day over for another year and March drawing ever closer, it’s time to recycle the empty chocolate boxes, deflate the heart shaped balloons and start to look forward to brighter beginnings. Fortunately, for the fashion conscious among us, it’s not all doom and gloom when it comes to transitional style. In-between-season pieces are still a wardrobe essential and, although we’re not quite at the point where you don’t need to wear a jacket, we’re edging a little closer. Here at Yumi HQ, we’re big supporters of creating sustainable pieces that can be re-worn and treasured.…
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6 Ways To Dress For Valentine’s Day
Last week, we advised you How To Wear A Denim Skirt, but this week it’s all about the season of love: Valentine’s Day. If you’re a hopeless romantic like us, then you’ll know the significance of looking and feeling good on the day dedicated to attraction. More importantly, with January well and truly behind us, it’s time to embrace romantic shades and show off your style. Forget about grey skies and neutral tones, let Cupid’s arrow hit your wardrobe with a splash of colour. As an early Valentine’s gift, we’ve carefully selected our favourite pieces that you can wear on the special day. Don’t have a date planned? No problem,…