Trends
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Extra Special Mother’s Day Gifts
It’s just over a week until Mother’s Day. You’ve made sure you’ve found the right card (funny and in no way crude) and have planned the day to a tee, but wait – what do you buy her? While we know that our mums would like anything and everything we buy them – proven by the questionable childhood drawings – we can’t quite face the idea of gifting them something they just don’t like. They deserve better. So, in honour of all our special mothers, we’ve compiled a list of five presents that our they’ll love and treasure forever. After all, nothing says thoughtful like a well-planned gift. It’s really…
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These 9 Outfits Will Help You Wave Goodbye To The Seasonal Blues
Winterphobes, you can unravel from your duvet now – it’s time to defrost for spring. After a long three months of drizzle, March marks a change in our calendars. The weather seems – for the most part – warmer, plus it’s merely weeks until the clocks go back. And although we can’t head out without pulling on a scarf, the promise of spring is far closer than it’s been before. But this doesn’t just mean good things for your health, outlook or heating bill, the glass is also (more than) half full for our wardrobe. We can finally start searching for the perfect spring wardrobe – perhaps even a few…
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Introducing…Mela London!
Well, the news is out. Mela London has finally dropped and it’s safe to say we’re ecstatic. It’s a collaboration that’s close to our hearts because, if you didn’t know already, Mela is our sister brand. So we thought the best way introduction was with a family gathering – only joking – we’re going to show you the official launch (eek!) While some of you may be familiar with Mela and its iconic cuts and frill details, this drop is the best one yet – yes, we’re slightly biased. As the ultimate work-to-weekend brand, the Mela designers have sought to create a collection with modern dresses, jumpsuits and tops. And…
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6 Of The Most Stylish Wedding Guest Dresses
It’s February and it’s not long ‘til you’ll be reading those dreaded words: save the date *insert scream of horror*. Yes, wedding season is just beyond the horizon, which means that by our calculations, you should’ve bought your outfit a month ago. No pressure. But before you start ripping your hair out or considering getting one polaroid pic then making a dash for it, take a deep breath and read what we’ve got to offer. We know – as bridesmaid dress designers – that this can be a (very) stressful process. So, to make the lead up a little calmer, we’ve collated some seriously stylish (and cool) wedding guest dresses…
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Easy Denim Looks…That Don’t Involve Jeans
Ever since records began (and maybe even before that), there’s been no greater love story than between a woman and her pair of jeans – no, not even Romeo and Juliet. And it’s no secret that it’s a staple of every wardrobe: it’s easy, it’s comfortable and above all, there’s so much you can do with them. But while we’ve very appreciative of the hard work they do, it’s time for a switch up…for the better. After all, we’ve been holding onto our jeans for nearly 150 years – yes, really, that long – so it’s time we give someone else a turn. Denim is more than just jeans and…
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4 Key Trends From Our Paris Collection
It’s been a few weeks since we launched our sort-of-spring collection. And after a long-awaited stretch, we’re ready to share with you the second part of our Parisian adventure… Taking inspiration from the beloved French capital and its frenetic buzz, our designers fell head-over-heels for the city almost instantly. Combining both its magical ambiance (go us – speaking French) and mid-winter feel, they were able to form an eclectic collection that’s both modern and weather-wise – you know, something that’ll uplift the winter slump. More so, each piece is unique and significant to this French love story. But, for the purpose of conciseness, we’ve narrowed down the four key trends…
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5 Fierce Animal Prints To Brighten Your Wardrobe
It’s over two months until the clocks spring forward, which means that we’re in the midst of – what feels like – eternal darkness. It happens every year and it never gets easier to adjust. And to make matters worse, it’s January; infamously worst month of the year for mood, money and making your way outside. But it doesn’t have to be all doom and gloom when it comes to what you wear. While January has very little to offer where most things are concerned, there’s plenty of opportunity to freshen your wardrobe and bag some key pieces you can wear through every season. But ‘what key pieces?’ we hear…
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Paris: Our Inspiration
Paris: the city of love, fashion and of course, food. Not only are we encapsulated by the welcoming feeling we get when we step foot in the French capital, but there’s an ineffable sense that you’ve arrived somewhere that’s fresh and promising. From the romance of the Eiffel Tower (despite its robotic structure) to the shabby-chic streets signs reassuring you you’re not too far from home, there’s plenty to see and even more to come back for. As you may or may not know, our first collection of the year is inspired by Paris. Our designers have focused on the quintessential qualities that make Paris, Paris and have not left…
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4 Gifts That Keep On Giving (Honestly, They Do)
On the 25th day of Christmas my true love gave to me…something I won’t ever wear. It’s officially the season of giving, and whilst we’re trying to trounce our negative habits before the end of the year, we can’t avoid the niggling anxiety of giving (and receiving) a present that’ll never see the light of day. Bah-humbug moment over – to avoid empty stockings and sad faces, the Christmas elves at Yumi have prepared a wish list of reusable gifts that won’t ever go out of style or end up as cupboard dwellers. Hands On Easy to wear and even easier to wrap, these gloves balance sophistication and fun. They…
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Christmas Jumpers To Get You In The Festive Spirit
It’s beginning to look a lot like Christmas. And since the festive season is well and truly upon us (hooray!), we’re turning our heads to the first big advent event – Christmas Jumper Day. On the 13th of December, people across the length and breadth of Britain will be dusting off their Christmas jumpers and wearing them in aid of Save the Children. But, for those who fancy switching their knits or whose hole-ridden Christmas jumpers can’t hack another outing, it’s time to start searching for something new. It’s a difficult decision to make – picking a new jumper – we know. For example, do you go understated, garish or…
