-
London Fashion Week Street Style
As we stand and applaud the last 4 days of London Fashion Week, celebrating its sleek and undoubtedly gorgeous shows. It’s nearly time to say goodbye London and Hello Milan .. or shall we say Ciao Milan! But before we say our farewells, us here at Yumi HQ would like to stop and appreciate the street style caught on our Yumi HQ camera over the last couple of days. From dark red lips, to quirky accessories, the looks were totally unique and on point. Want to share your LFW outfit with us? Tweet us @official_yumi LONDON FASHION WEEK AW15: A BEGINNER’S GUIDE EDITOR’S PICKS: BEST DOUBLE DUTY JACKETS AND COATS…
-
Make a bold statement with our SS15 art prints
Artsy prints take centre stage in our SS15 art prints collection with Kandinsky and Jeff Koons-inspired motifs splashed over separates and dresses. Bang on-trend, artsy prints were seen on the runways of Valentino, Dsquared2 and Alice Temperley to name just a few. Easy and fun to wear, it’s pretty obvious we’re big fans of mixing pastels with primary colours here at Yumi HQ. We talked to our Uttam Boutique Head Designer, Michelle Luk, to get a few more deets on the inspiration behind the punchy, spring-ready prints. “The collection is inspired by pop art. It’s fun and it’s quite colourful and we’re using that in a more mature way, injecting colour into…
-
London Fashion Week: A Beginner’s Guide
London Fashion Week has officially kicked off and we’re super excited. OK, so we don’t all get access all areas passes for LFW but you can still enjoy the festivities while checking out all the street style. Just head down to the tents. Here’s Yumi HQ‘s beginner’s guide: 1. Looking to get snapped? Make sure to rock up in your stand out accessories and bright colours (and maybe a little Yumi? Only a suggestion…) to attract the street style photographers dotted around entrances and lurking around corners. 2. Take a tote bag to pick up potential freebies. Companies like to stand around the main areas to give away special fashion…
-
Festival Guide
Yess! Now that Dry January’s over, and we no longer have to see blue. We can now all stand and watch the countdown for summer to begin… Ok, ok maybe I’m getting a little too excited and I didn’t mean to miss out on Spring, but I can’t be the only one jumping up and down at all the Festival announced? No… I thought not. If you’re like the select few here at Yumi HQ, then you’ll have your festival plans already written up (and probably laminated…) but if your more of the laid back type then stay laid back, because here at Yumi HQ we’ve done the hard bit…
-
Best double duty jackets and coats
It’s not spring yet but here at Yumi HQ, we’re already thinking about what jackets and coats will keep us cosy now and also keep us firmly on trend all the way through to the season ahead. What a conundrum… Luckily, we’ve got a few great pieces in our SS15 collection that are double duty life-savers. From rain macs to pea coats, we’ve got you covered (sorry) in our product edit. Queue our picks of Yumi’s most spring-ready coats and jackets. Double Breasted Pea Coat, £85, Yumi This pea-coat will go with anything from jeans to skirts. A perfect addition to our wardrobes. Boucle Dropped Sleeve Coat, £90, Yumi Perfect either rain…
-
A yummy Cointreau cocktail recipe for parties
We had our SS15 launch party last week and not only did we get to shmooze with the lovely Lilah Parsons, we also got to try her favourite Cointreau cocktail recipe, the Cointreau Fizz. Chic and easy, it’s the perfect weekend party go-to. But remember, always drink responsibly… Here’s how to make this delish cocktail: The Cointreau Fizz Ingredients: 50ml Cointreau 15ml fresh lime juice 50ml sparkling water Method: In a shaker glass: add Cointreau and lime juice – fill with ice. Shake until the metal tin is frosted. Strain into the glass over ice, and top up with sparkling water. Garnish with a sprig of orange blossom or some mint leaves. Et…
-
Best romantic dresses for Valentine’s Day
Valentine’s Day’s fast approaching and if you’re in a pickle over what to wear, whether going out or staying in, we’ve got the most romantic dresses to see you through the big day. From pretty polka dots to punchy florals like the organza number worn by Lilah Parsons, the dresses in our product edit will have any date’s eyes firmly fixed on you; all night long. All you need are some trusty heels and simple accessories to make your look pop. Styling tip: Add some red lippy to pucker up and big, full lashes for a subtle yet flirty look. Shop our romantic dress product edit right here. With love,…
-
Get Lilah Parsons’ Yumi Dress
Zoe Hardman, Millie Mackintosh, Lilah Parsons and Jamie Winstone at Yumi’s SS15 Launch party At Yumi HQ’s official SS15 launch party, hosted by Cointreau and Lilah Parsons, the model and TV presenter rocked up in one of her favourite dresses from our SS15 range: the stripey floral organza dress. Priced at £60 and with detachable straps, it’s a bargain style statement that will take you from February’s dreary days, all the way through to Spring. It’s perfect for Valentine’s day to boot. Stripey floral organza dress, £60, Yumi.co.uk All you need are a pair of trusty strappy heels and you’re good to go. Do you like it as much as…
-
Yumi x Cointreau Spring Summer 2015 launch party hosted by Lilah Parsons
Last night, we kicked off our SS15 season in style with an awesome launch party at the Icetank London, featuring our brand spanking new collection displayed in all its summery glory. The evening was hosted by our SS15 campaign model and TV Presenter, Lilah Parsons, who looked gorgeous in a Yumi SS15 stripey floral organza dress (Get Lilah’s look right here.) We made a few waves in the press today with celebs like Millie Mackintosh, Damien Hirst, Ashley James and Charlotte de Carl as honorary guests, making it one swanky celeb bash. Zoe Hardman, Millie Mackintosh, Lilah Parsons in Yumi and Jamie Winstone at Yumi x Cointreau SS15 Launch Party…
-
Polka dot dresses to transition into Spring Summer 2015
Polka dots are everywhere. They’re graphic and bold, eye-catching and quirky – the perfect antidote to the dreary winter months. Brr. Beloved by iconic women from Coco Chanel to Minnie Mouse, here at Yumi HQ, we’re forever crushing over the classic print. As a sure-fire way to easily transition your wardrobe into spring, polka dots were seen on the spring/summer ‘15 runways of Valentino, Marc by Marc Jacobs, Dolce and Gabbana and Lela Rose who all embraced the look with a feminine spin. A seasonless print, especially in a classic black-and-white colour palette, polka dots can transform any dull outfit into a chic, retro-inspired look. However you may choose to…
